Tani Maruyama '83
Co-Founder
MBA ’83 (Carlson School of Management)
Alumni Association Member
About Reflaero Brands, LLC
Reflaero™ Reflectors: Elevate your Cycling Experience with Innovative Visibility Solutions
Reflaero products are lightweight and aerodynamic, reflective and fluorescent, and are twice as bright as standard reflectors. They uniquely provide daytime visibility with fluorescence, nighttime visibility through retro-reflectivity, and dusk/dawn visibility through the combination of the two features. Multiple formats available.
Alumni Discount
To redeem: U of M alumni will receive a 10% discount, using the code Gophers at checkout.
Contact
About Tani
Reflaero was founded by former 3M employees, who are avid cyclists, and experienced too many near misses or accidents while riding.
Knowing that 3M Diamond Grade offers exceptional brightness and viewing angles and frustrated that better technology was not available for cyclists, the team decided to establish Reflaero. Reflaero represents the Reflective, Fluorescent, and Aerodynamic features offered in the products.
Combining 3M Diamond Grade expertise, manufacturing know-how, and human factors research conducted by Clemson University, a line of products for bicycles, helmets, and cyclists were developed. The products offer state-of-the-art reflective properties while remaining lightweight and sleek.
The team initially used Kickstarter to launch the products, and has since sold products through the website and at cycling events.
