About the Market

As the virtual doors of the MN Alumni Market swing open to welcome you, we extend our heartfelt gratitude for choosing to be a part of something extraordinary. Your recent purchase is not just a transaction; it's a narrative unfolding, a connection to a vibrant community of alumni entrepreneurship.

At the MN Alumni Market, we celebrate more than just products. We celebrate the spirit of alumni entrepreneurs who have ventured into the world to make their mark. From fresh graduates to seasoned professionals, spanning diverse degrees and ages, our marketplace is a living testament to the innovation and resilience born from the halls of the U of M.

Each item we've chosen carries a story—a story of dedication, passion, and the unyielding pursuit of dreams. Our marketplace isn't merely a store; it's a platform that showcases the incredible journeys of alumni entrepreneurs, carving out spaces in industries far and wide.

When you shop with us, you're not just getting a product; you're supporting a dream, a vision, a legacy in the making. Your purchase contributes to the success of alumni entrepreneurs who pour their heart and soul into their craft.

MN Alumni Market stands alone, the only one of its kind, because it is a living, breathing testament to the exceptional talents and diverse expertise that make up our alumni community. With each sale, we collectively impact the lives of these entrepreneurs, shaping a narrative that extends far beyond the confines of a conventional store.

Thank you for being a crucial part of this journey. Your purchase is a symbol of shared success and a powerful connection to a network of alumni entrepreneurs impacting the world.

History of the Market

The MN Alumni Market originated from a desire to help alumni businesses gain exposure in the U of M alumni community. It started in 2017 with 14 businesses has now grown to support over 190 alumni businesses with alumni and friends shopping from around the globe. In 2020, it was recognized as one of top stores on Shopify. The growth rate of the Market put it in the top 1% of over one million brands.

Not only is the store a place to find great products, but you can also search for alumni businesses in our Directory by a variety of filters including, businesses  type, college, location and special features (alumni discount, pickup available, etc). Check back often as we add more businesses!

About the UMAA:

Founded in 1904, the University of Minnesota Alumni Association connects alumni with each other, supports student success and advances the University of Minnesota. The Alumni Association advocates for the University and its alumni with a credible, independent, and collaborative voice. Members make Alumni Association programs strong and ensure that nearly a half a million alumni of the Twin Cities campus share a sense of belonging to our vibrant global community of learners, makers and doers. Learn more at umnalumni.org. 

Minnesota Students at work